Getting things back to normal
The aftermath of something like COVID-19 is different for everyone. Every company was hit - some more than others. The ability to make lemonade from the lemons handed to you was the real test of the first wave of the pandemic.
However the astounding amount of companies who folded their hand too early has been very evident.
In many industries, stepping out of that comfort zone was unthinkable - yet those who did, were the last ones standing and today continue to reap the benefits.
I personally discussed these issues with fellow business owners in different industries, only to be shocked at the responses and attitudes of those people.
Stores and service providers, constantly expressed their outrage at their inability to run their businesses during lockdown, when in many cases all they needed to do was offer delivery, build a website or manage their social media correctly - This could have allowed for them come out of lockdown, if not profitable then at least still in business.
So how did these factors effect the Moving and Storage industry you ask? In the exact same way - Movers who were determined to survive, and to keep the wheels of their trucks moving did. Taking advantage of the fact that they were listed as an essential service from day one, using their homes as their offices and remotely managing their sales and dispatch staff. The correct moving software and CRM were the most important thing to those movers and they can now move into the 2020 moving season with wind in their sails.
For a company to be able to do what they needed from home they needed to be connected to a moving software with the following capabilities:
- Cloud based access from any location
- Compatibility to any device - Any computer, tablet or smartphone
- Continuous lead grabbing from all connected sources, both purchased and organic
- Complete sales and marketing management - including integrated email and text messaging technology
- Synchronized operations and job boards
We are being told that a second wave is inevitable, although we are praying for that not to be the case. The advantage we have now, is that we are all better educated and can learn from the mistakes of the first wave of COVID-19.
So if that 2nd wave comes around, do you want to be one of those companies who survives and earns or one of those companies who crumble due to the insufficient capabilities of your infrastructures and processes?
If you are interested in learning more, and trialling the latest moving software with all the above capabilities and more, schedule a time here.
Best of luck moving forward